When it rains manna from heaven, some people put up an umbrella. Others reach for a big spoon.

You cannot prevent a major catastrophe, but you can build an organization that is battle-ready, where people trust one another. In military training, the first rule is to instill soldiers with trust in their officers - because without trust, they won't fight.

The one to distrust is the person who never makes a mistake, never commits a blunder, never fails in what he tries to do. Either he is a phony, or he stays with the safe, the tried and the trivial.

You can either take action, or you can hang back and hope for a miracle. Miracles are great, but they are so unpredictable.

True marketing starts...with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"

The experience of the human race indicates strongly that the only person in abundant supply is the universal incompetent.

The only real difference between one organization and another is the performance of its people.