Florence is probably one of the most beautiful cities in Italy. It's very quiet as well - there's not much nightlife - so it definitely keeps me focused on the work.
Peter DundasThe year before was my first collection for Emilio Pucci, and I was just starting the job and working in his Renaissance Palazzo, where Pucci is headquartered, so that inspired me. I found this image in the book. It was an old image of Emilio Pucci hanging out by the seaside with all of these women, and that's exactly how I used to think about this house - more of a lifestyle thing. This beautiful life. So I'm really working on that.
Peter DundasI'm really working on trying to get that lifestyle aspect of the Emilio Pucci house to be as strong as possible.
Peter DundasWhen I make a dress that someone wants to put on and somebody else wants to take off, then I know I've got it right. Because when someone looks good on the outside, they'll feel good on the inside.
Peter DundasI think a lot of people, when they think about the house, they think of the print. But when people think about Emilio Pucci, I want them to think about this really, really hot girl, so my biggest job is to give her a face and an identity - and I do that by trying to associate that kind of print that people have in their minds with a kind of girl who is free-spirited, rebellious, a little bit rock 'n' roll, and who has a lot of energy, who is up.
Peter DundasFor me, coming to a fashion house and bringing my love and respect to it - and, hopefully, earning the love and respect of the house - is the only way to do it. I think of it as my own house in that sense as well. So I like not working from a blank piece of paper. I like that there's something from the past, some kind of identity that I have to work with. There are these good ghosts around, these good energies that kind of reinforce what you do.
Peter Dundas