The Internet is an audience of one, a million times over.

Being true to yourself involves showing and sharing emotion. The spirit that motivates most great storytellers is 'I want you to feel what I feel,' and the effective narrative is designed to make this happen. That's how the information is bound to the experience and rendered unforgettable.

Nothing replaces being in the same room, face to face, breathing the same air and reading and feeling each other's micro-expressions.

Good storytelling is harder than it sounds, but the easy part is that everyone has the ability to do it. ...Tap into it.

With a purposeful story, you can change a "wanna be" to a "gonna be" to a "be".

The Internet is an audience of one, a million times over.

Use state-of-the-heart technology online and offline to turn listeners into viral advocates and customers into raving fans.