My aim is to advocate that we make this mental switch in respect of our attitudes and practices towards a very large group of beings: members of species other than our own - or, as we popularly though misleadingly call them, animals. In other words, I am urging that we extend to other species the basic principle of equality that most of us recognize should be extended to all members of our own species.

If we are concerned about the exploitation of human workers in countries with low standards of worker protection, we should also be concerned about the treatment of even more defenceless non-human animals.

Pain is pain, and the importance of preventing unnecessary pain and suffering does not diminish because the being that suffers is not a member of our own species.

It may be thought justifiable to require tests on animals of potentially life-saving drugs, but the same kinds of tests are used for products like cosmetics, food coloring, and floor polishes. Should thousands of animals suffer so that a new kind of lipstick or floor wax can be put on the market? Don't we already have an excess of most of these products? Who benefits from their introduction, except the companies that hope to profit from them?

Putting the AR movement directly in opposition to the environmental movement, which should be our natural allies in fighting human arrogance and domination of the planet.

Knowing that we can control our own behaviour makes it more likely that we will.

As we realize that more and more things have global impact, I think we're going to get people increasingly wanting to get away from a purely national interest.