The great discoveries are usually obvious.

If you don't know what the defect level is, how do you know when to get mad?

If we deliver on time, but the product has defects, we have not delivered on time.

You are going to be measured anyway by some means, fair or foul. Usually the one doing the measuring has nothing specific in mind; so he does it by the seat of his pants. Careers are destroyed in this manner.

The customer deserves to receive exactly what we have promised to produce - a clean room, a hot cup of coffee, a nonporous casing, a trip to the moon on goassamer wings.

Selecting the right person for the right job is the largest part of coaching.

It is always cheaper to do the job right the first time.