The theory of marketing is solid but the practice of marketing leaves much to be desired.

In fact, Capitalism has a vested interest in creating new wants and making people unhappy until they acquire the next good.

The successful salesperson cares first for the customer, second for the products.

Curiosity is the starting point for great science.

Marketing is becoming a battle based on information than on sales power.

The CEO announces that the purpose of the firm is to improve the lives of the customers and the lives of the firm's stakeholders and the quality of the planet. The company will give fair compensation to all the stakeholders and the CEO will not earn more than 20 times the median income of his employees. He will want his employees to rate him, just as he also has to rate them.

When managers overdo micromanaging of others, they probably hired the wrong people or failed to give them a clear idea of what each one is to accomplish. I prefer to train employees to be self-managers, just as in an orchestra each performer knows his or her role without being micromanaged.