In working on any one problem, such as higher minimum wages, so many other issues come into play, such as some businesses possibly closing down, thus creating fewer jobs and more unemployment and incentivizing companies to import more goods from abroad, which leads to even less employment at home, and so on.

Great insight comes from seeing something as odd and finding out why.

The most important thing is to forecast where customers are moving, and be in front of them.

Too much of the income gains go to too few people, even though all of the stakeholders worked together to make their companies successful. By failing to put enough income into more hands, the GDP grows slower and consumers manage to meet their needs by incurring high levels of debt.

The theory of marketing is solid but the practice of marketing leaves much to be desired.

There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.

Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.