Heroes are those who can somehow resist the power of the situation and act out of noble motives, or behave in ways that do not demean others when they easily can.

Companies that model best practices, that model the most upstanding principles, end up as the most profitable. It's not a trade of profits versus principles.

My early childhood prepared me to be a social psychologist. I grew up in a South Bronx ghetto in a very poor family. From Sicilian origin, I was the first person in my family to complete high school, let alone go to college.

Prejudice and discrimination have always been a big part of my life. When I was 6, I got beat up and called dirty Jew boy because they thought I looked Jewish.

Heroes are Ordinary People whose social action is Extra-Ordinary/ who ACT when others are passive, who give up EGO-centrism for SOCIO-centrism.

Careers in virtually all academic disciplines are fostered by being a superstar who knows more about one subject than anyone else in the world.

Research shows that the deciscions of a group as a whole are more thoughtful and creative when there is minority dissent than when it is absent.