The fundamentals of hip-hop still play an important role, cause it's about those similes, those metaphors, those parallels. And to some people it's just about, "Man, I'm really relating to the lifestyle."

For me, I was born in the Bronx, and I moved to Virginia Beach, Virginia at a very young age. I had the luxury of going back to New York, visiting my grandmother who would spoil me endlessly, and I could buy whatever was the hot kicks in the summertime of 1990. Being able to shop and then going back to Virginia Beach, where they weren't as fast in regards to fashion, I had that luxury.

Adidas has invested so much into this collab and into me. It'd be easy for any brand, with some of the spearheads that they have in their roster, just to say, "We got this guy and that guy over there, the Pusha T thing can just be - eh." But they haven't spared any expense, they've let their creativity run wild, and it really makes me feel that I'm a part of a family. It makes me feel like they enjoy watching the growth of Pusha T.

Today I feel like it's about people just looking fresh and their records aren't fresh.

I can't force the direction that it's going to go without actually taking the time to make sure it's a great, great quality product. Whether that's for apparel, or whatever the case may be.

I don't know if that comes in a number, I don't know if that comes in a plaque, I don't know what it is. If I can keep me and the crew around me happy, stable, and out of jail, then we good.

Fashion right now, people are so...everything is driven by the aesthetic.