If younger adults turn away from smoking, the industry will decline, just as a population which does not give birth will eventually dwindle.
R. J. ReynoldsEvidence is now available to indicate that the 14-to-18- year-old group is an increasing segment of the smoking population. RJR-T must soon establish a successful new brand in this market if our position in the industry is to be maintained over the long term.
R. J. Reynolds[A]ny desired additional nicotine 'kick' could be easily obtained through pH regulation.
R. J. Reynolds