I think fashion is the only thing I'm fully suited to do because I am super impatient, which I think is a good thing for fashion. I could never work on something for two years. I would do 20 things and finish none of them. I always admire people who have that ability to sustain something for that long a period.
Reed KrakoffI feel lucky to love what I do. It doesn't feel like working. I do all the projects I do because I like doing them, whether it's a book or a photo shoot. For me, my work and my life are the same.
Reed KrakoffThe collection under my name is an exciting opportunity to really express my own aesthetic and connect with a very different consumer.
Reed KrakoffI think it's so important that you understand what you're trying to accomplish, what you're trying to say. Timelessness is never a thing I think about. If you try to make things timeless, you can end up with things that are neither exciting nor timeless. It's sort of like aiming for the middle in a way. At the same time, I never want to have to use the word trendy because it's not really what interests me. That's something that is gone tomorrow.
Reed Krakoff