Fashion for me is the perfect combination of all the things I love. There's an element of history to it. I love understanding why people wear what they wear, why during certain periods in history women looked the way they looked. There was always a strong reason behind it, whether it was because of what was available to them or because of what was happening in the world politically or sociologically. Fashion is like an amazing blend of commerce, travel, and creativity - of studying what people were about during a particular time.
Reed KrakoffIf clothes can help you see yourself on your best day, why shouldn't every day be that day?
Reed KrakoffWhen a silhouette or shape is as beautiful as it is functional and relevant, that's true luxury.
Reed KrakoffI think fashion is the only thing I'm fully suited to do because I am super impatient, which I think is a good thing for fashion. I could never work on something for two years. I would do 20 things and finish none of them. I always admire people who have that ability to sustain something for that long a period.
Reed KrakoffI think sometimes you get too caught up in the business side, and you make compromises, and then the brand becomes unexciting. I think in the early stages you have to be bold. You have to define yourself. Everyone wants to understand who you are and why you're here. I think the best brands are forever surprising people.
Reed Krakoff