Most of the ethical dilemmas that I have faced have all been in the category of, you know, I know something and what's my obligation to disclose it. So, for example, you see people make a mistake in the contract that you're making between the businesses and do you disclose it or do you reveal it? And generally speaking, the way that I solve these is I kind of go through a list of, you know, what's the most, what are the obligations and constituencies and in what order?
Reid HoffmanWhen thinking about how to deploy kind of professional and social networking into your business, it's really not a question of if, it's a question of when. And the reason is, just think about the fact that those businesses that adopt new technologies to operate efficiently and use them to get a competitive edge are the businesses that in fact, you know, it becomes one more competitive advantage. Whether it's a fax machine or a mobile phone or a new way of doing financing or any of these things, you know, these are key things to do.
Reid HoffmanThat's part of the reason why we also need to focus on, how do I give to society, how do I participate in society, how do I make society a better place, because, by the way, it's good for me, but it's also good for all of us in the environment in which we live and work.
Reid HoffmanIronically, in a changing world, playing it safe is one of the riskiest things you can do.
Reid HoffmanPart of what being a great founder is, is being both able to hold the belief, to think about where it is you want to be doing and want to be going, but also be smart enough that you are essentially listening to criticism, negative feedback, competitive entries.
Reid Hoffman