Of course, a lot of businesses want to reach students, so I funded the magazine by selling advertising. I sold something like $8,000 worth of advertising for the first edition, and that was in 1966. I printed up 50,000 copies, and I didn't even have to charge for them on the newsstand because my costs were already covered.

I was never, ever interested in becoming a businessman or an entrepreneur. If I was a businessman, or saw myself as a businessman, I would have never gone into the airline business.

There is no point in going into a business unless you can make a radical difference in other people’s lives.

By working hard, by making the right moves, you can create your own luck, I think. But certainly luck plays a part.

My people are at the core of everything I do, and I recognize the importance of giving them the flexibility to balance work around their personal lives.

If you do something for fun and create the best possible product, then the profit will come.

Fun is at the core of the way I like to do business and it has been key to everything I've done from the outset. More than any other element, fun is the secret of Virgin's success. I am aware that the ideas of business as being fun and creative goes right against the grain of convention, and it's certainly not how the they teach it at some of those business schools, where business means hard grind and lots of 'discounted cash flows' and net' present values'.