Giving back has to do with the way I was brought up and the fact that I've traveled widely and seen terrible situations in the world. To sleep well at night, those of us who are in a position to help must address these situations. I'd get far greater satisfaction out of, say, walking into a hospital I'd built in South Africa than I would by sitting on a beach. I'm fortunate enough to be in a position to make a difference, and I don't want to waste that. I suspect I was also lucky to have parents who drove me from a young age.
Richard BransonWhat does the name Virgin mean? We are a company that likes to take on the giants. In too many businesses, these giants have had things their own way. We are going to have fun competing with them.
Richard BransonToo many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture, no character and no public trust.
Richard Branson