What does the name Virgin mean? We are a company that likes to take on the giants. In too many businesses, these giants have had things their own way. We are going to have fun competing with them.

Money is a poor indicator of success.

I like to set myself a new adventure challenge at least once or twice a year because I love that side of my life. I love getting fit and training for it.

Don't bother doing something unless you're radically different from the competition.

... Our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the staff are motivated then the customers will be happy, and the shareholders will then benefit through the company's success.

The companies that look after their people are the companies that do really well. I'm sure we'd like a few other attributes, but that would be the most important one.

Two bricklayers work side by side. The first lays bricks. The second builds magnificent cathedrals. Think small vs. think big.