By nature I am curious about life, and this extends to my business.

To launch a business means successfully solving problems. Solving problems means listening.

Success Comes from listening to your customer.

First of all, if you're setting up a new company, you want to try to find a brand that can work on a global basis.

Can you afford to ignore China? It's like saying you can afford to ignore the internet. I don't think so.

As people's access to the internet grows we're seeing the sharing economy boom - I think our obsession with ownership is at a tipping point and the sharing economy is part of the antidote for that.

In the '80's my gut feeling was that airlines were crap. I hated spending time on planes. I thought we could create the kind of airline I'd like. So we got a secondhand 747 and gave it a go.