You're offering a great service. People are tuning in. So continue to find great people, continue to do what you're doing. And do it better than your rivals. I know that's easier said than done.

You see, it's essential that one of us stays awake during the flight [ballon]. So, rather than using the comfortable Virgin seats which we used to cross the Atlantic, we've asked British Airways for two of theirs.

If you want to stand out from the crowd, give people a reason not to forget you

Surprisingly, a large number of people who fell out with their partners contacted us, saying that they would love to fly on a Virgle spaceship. But out of April Fools' jokes come real things, and I wouldn't be surprised, within the next 50 years, [if] there are one-way trips heading out into space with people on it. It would be very exciting.

I like to take chances on people, and whenever possible, promote from within - it sends a great message to everyone in the company when someone demonstrates a passion for the job and leadership skills at every step along the way and is rewarded with a leadership role.

Have fun do good and the money will come

The risk is worth it. Mike would have been the first to say that.