When you're first thinking through an idea, it's important not to get bogged down in complexity. Thinking simply and clearly is hard to do.

Brave people don't live forever, but cautious people don't live at all.

What's the quickest way to become a millionaire? Borrow fivers off everyone you meet.

Remain focused on fulfilling your business mission. Never allow adversity divert your attention and efforts.

Most of our businesses do succeed, but if something completely fails, then as long as we bow out gracefully and pay off all our debts, and nobody gets hurt, then I don't think people disrespect Virgin for trying. The public appreciates someone having a go; it appreciates the attempt. Who's been a success in life who hasn't failed?

You don't have to be one of the Elders. You don't have to be well known. You just have to be determined to care about people. That's all it takes.

If you are glass half empty type of person, maybe you just haven’t been holding the right glass