We always enter markets where the leaders are not doing a great job, so we can go in and disrupt them by offering better quality services.
Richard BransonWhenever I see people getting a bad deal I want to step in and do something about it. Of course, this is not pure altruism - there's a profit to be made too.
Richard BransonTough times are inevitable in life and in business. But how you compose yourself during those times defines your spirit and will define your future.
Richard BransonPeople who work for me are working for what I believe in. The leaders who run our companies do so on the basis of those who came first and who said, "A company is its people." I hope my companies are run on the basis of praising their workers and looking for the best in them, not criticizing them. In the same way that you water a plant and it sprouts leaves, people flourish when you praise them.
Richard BransonA company is simply a group of people. And as a leader of people, you have to be a great listener, you have to be a great motivator, you have to be very good at praising and looking for the best in people. People are no different from flowers. If you water flowers, they flourish. If you praise people, they flourish. That's a critical attribute of a leader.
Richard Branson