I have always believed that the only way to cope with a cash crisis is not to contract but to try to expand out of it.

Lavish praise on people and people will flourish; criticize people and they'll shrivel up.

I was the kind of entrepreneur that never really felt I made it. When Mike Olefield's "Tubular Bells" [Virgin Records' first release] sold 8 or 10 million copies, I suppose, at age 19, I could've possibly retired on the money. Instead, I immediately pushed the boat and took that risk again.

What does the name Virgin mean? We are a company that likes to take on the giants. In too many businesses, these giants have had things their own way. We are going to have fun competing with them.

It's really important to find an hour or two to a day to make sure that you keep healthy, keep fit. It's very easy just to forget that aspect. And if you're feeling really good and fit, I think you can get two or three extra hours a day of hard work in as well.

You can't run a business without taking risks. The brave may not live forever - but the cautious do not live at all!

To succeed in business you need to be original, but you also need to understand what your customers want.