I definitely go on gut instinct but it has always had the back up of research and information.

Learning and leadership go together. Too much credit goes to me for what we have achieved at Virgin but the successes happen from working and learning with some of the world's most inspiring and inspired people.

Don't wait till you are big before you begin building your brand. Build a brand from scratch alongside your business.

I myself have benefited from many mentors throughout my life.

Sometimes I do wake up in the mornings and feel like I've just had the most incredible dream. I've just dreamt my life

You see, it's essential that one of us stays awake during the flight [ballon]. So, rather than using the comfortable Virgin seats which we used to cross the Atlantic, we've asked British Airways for two of theirs.

Succeeding in business is all about making connections