You can stick a BMW badge on a dead cat - and people would still buy it.

Now, personally, I like a car with some sort of character.

No action hero is more closely associated with cars than James Bond.

I damaged all the complicated bits of the brain to do with processing and emotional control. I was prey to every single emotion that swept over me and I couldn't deal with it. I had to re-learn things from scratch.

With the case of running, it really is a case of get out, set yourself a distance, run it, and then do it again the next day. It's tremendously simple.

Ask any Ferrari, Porsche or Ray-Ban salesperson about their average customer and you will very likely hear that he is not, as the adverts would have us believe, a virile young footballer with shiny hair, a rippling six pack and a trouser pouch like a new punch bag. He is, in fact, a middle-aged bloke wearing more chins than he started life with and carrying the clear evidence of forty years of beer and pies slung across his midriff.

I run a lot. I have this five-mile run that I try and do a few times a week. If I do more, I get shin splints and it drives me mad, so I have to balance it.