Here in a nutshell is why Google continues to get hyped by everyone including me (notice who I work for). Google surprises [sic] you. Delights you. Gives you what you want (not always, but more often than the other engines).
Robert ScobleMake a list of competitors who will be disrupted by you. You do have competitors, right? You are better, right? If not, why are you going to Disrupt? Post a blog post about them and what makes you different.
Robert ScobleBut there's a bigger trend I'm seeing: people who used to enjoy blogging their lives are now moving to Twitter.
Robert ScobleWe trust things more when they look like they were done for the love of it rather than the sheer commercial value of it.
Robert Scoble