It's easy to come up with new ideas; the hard part is letting go of what worked for you two years ago, but will soon be out-of-date.
Roger von OechRemember the two benefits of failure. First, if you do fail, you learn what doesn't work; and second, the failure gives you the opportunity to try a new approach.
Roger von OechMost people think of success and failure as opposites, but they both are products of the same process.
Roger von OechIf you fall in love with an idea, you won't see the merits of alternative approaches-and will probably miss an opportunity or two. One of life's great pleasures is letting go of a previously cherished idea. Then you're free to look for new ones. What part of your idea are you in love with? What would happen if you kissed it goodbye?
Roger von Oech