I don't think people realize the extent to which TV networks are hurt when they carry public broadcasting. I think the estimate is that they lose a half-million dollars for a half day's programming.
Roone ArledgeI don't expect to win every battle but I think Fred Pierce has enough respect for me that I can go fight my battles and win my share.
Roone ArledgeOne of the reasons why when Elvis dies or the Son of Sam is captured ABC News' ratings go up is because people who don't normally watch news are watching then. The question is, do you want to attract people who don't watch network news or fight over the people who do?
Roone ArledgePeople also don't care about the daily comings and goings of diplomats and yet we must report it.
Roone Arledge