Press releases are easier to write than code, and that is still easier than making a great product.

In general though, if you look at the track record of pivots, they don't become big companies.

Most founders have not managed people before, and they certainly haven't managed managers.

Two other things that we hear again and again from our founders, they wish they had done earlier, and that is... simply writing down how you do things and why you do things.

You also want people who are maniacally determined and that is slightly different than having a risk tolerant attitude.

A board member of mine used to say sales fix everything in a startup, and that is really true.

Companies that I've been very involved with, that have had a very bad first hire in the first 3 or so employees never recover from it.