As you grow, it feels hopelessly corporate but it really is worth putting in place these compensation bands.

The hard part is that this is a very fine line. There's right on one side of it, and crazy on the other.

Here's a good rule of thumb: don't worry about a competitor at all, until they're actually beating you with a real shipped product.

Startups are not the best choice for work-life balance, and that's sort of just the sad reality.

You also want people who are maniacally determined and that is slightly different than having a risk tolerant attitude.

One of the great and terrible things about starting a start up is that you get no credit for trying.

It's difficult to get large groups of people, to the extreme levels of focus and productivity that you need, for a startup to be successful.