Without choice, you have no innovation. Without innovation, you have nothing.

The only thing I'd rather own than Windows is English. Then I'd be able to charge you an upgrade fee every time I add new letters like N and T.

Get the best people and train them well.

Computers shouldn't be unusable. You don't need to know how to work a telephone switch to make a phone call, or how to use the Hoover Dam to take a shower, or how to work a nuclear-power plant to turn on the lights.

If everyone thinks you're doing the right thing, then everyone would be doing it. Have a controversial strategy.

This is a big deal. It's a fairly natural partnership; it shouldn't surprise people, ... We're working on bringing this network-is-the-computer, Net services environment.

We think computing ought to be like a telephone or a water tap or a light switch.