The connection economy rewards the leader, the initiator, and the rebel.
Either you’re going to tell stories that spread, or you will become irrelevant.
Your turn Imagine that the world had no middlemen, no publishers, no bosses, no HR folks, no one telling you what you couldn’t do. If you lived in that world, what would you do? Go. Do that.
Don’t try to make a product for everybody, because that is a product for nobody.
Marketers need to spend less time making promises and more time keeping them.
The art of moving forward lies in understanding what to leave behind.