Micro trends matter more than macro ones, but most of all, people matter. Individual human beings with names and wants and interests.

Choose your customers. Fire the ones that hurt your ability to deliver the right story to the others.

As far as you are concerned the present is your point of action, focus and power, and from that point of volition you form both your future and past. Realizing this, you will understand that you are not at the mercy of a past over which you have no control.

We've discovered that the earth isn't flat; that we won't fall off its edges, and our experience as a species has changed as a result. Maybe we'll soon find out that the self isn't "flat" either, and that death is as real and yet as deceptive as the horizon; that we don't fall out of life either.

When you fall in love with the system, you lose the ability to grow.

We happily give up our freedom and our income in exchange for having someone else take responsibility for telling us what to do next.

Do not place the words of ANYONE above the feelings of your own being. You can learn much from others, but the deepest knowledge must come from within yourself.