Popular is not the same important, or often, not the same as good.

In general, organizations are afraid to fire customers, no matter how unreasonable. This is a mistake. It's good for you.

If you can't make money from attention, you should do something else for a living.

Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important

Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone.

The myth that the CEO is going to discover you and nurture you and ask you to join her for lunch is just that, a Hollywood myth.

Be personal. Be relevant. Be specific.