Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.

Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.

The organizations of the future are filled with smart, fast, flexible people on a mission

Art...is the intentional act of using your humanity to create a change in another person...Passion is caring enough about your art that you will do almost anything to give it away, to make it a gift, to change people.

Giving people what they want isn't always what they want.

No is the foundation that we can build our yes on.

No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?