Persistence isn't using the same tactics over and over. Persistence is having the same goal over and over.
Seth GodinArt is a personal gift that changes the recipient. The medium doesn't matter. The intent does.
Seth GodinDon't scale because you think there's a pot of gold over that rainbow. Scale because you're ready and eager to do heroic work, every day, forever.
Seth GodinIf it were any other way, it would be easy. And if it were any other way, everyone would do it and your work would ultimately be devalued. The yin and yang are clear: without people pushing against your quest to do something worth talking about, it's unlikely it would be worth the journey. Persist.
Seth Godin