Content marketing is the only marketing left
Don't scale because you think there's a pot of gold over that rainbow. Scale because you're ready and eager to do heroic work, every day, forever.
I have something to say. I know how to do something. Iām doing it. If you want me to do it with you, raise your hand.
It takes three years to be an overnight success, sometimes more.
As you've probably discovered, great work makes us uncomfortable.
Everyone we interact with is changed forever. The only questions are: How will they be different (and how different will they be), and how will we be different (and how different will we be) as a result?