What tribes are, is a very simple concept that goes back 50 million years. It's about leading and connecting people and ideas. And it's something that people have wanted forever.
Seth GodinIf you hear my idea but don't believe it, that's not your fault; it's mine. If you see my new product but don't buy it, that's my failure, not yours. If you attend my presentation and you're bored, that's my fault too.
Seth GodinThe people that are doing work that matters aren't doing work thats popular. They're just doing work that changes some people.
Seth GodinArt is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
Seth GodinYou're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome. You can't merely wing it and expect to keep up with them. Setting aside all the safety valves and pleasant distractions is the first way to send yourself the message that you're playing for keeps
Seth Godin