If you do a job where someone tells you exactly what to do, they will find someone cheaper than you to do it. And yet our schools are churning out kids who are stuck looking for jobs where the boss tells them exactly what to do.

You have to find a group that really desperately cares about what it is you have to say. Talk to them. They have something I call otaku. It's a great Japanese word. It describes the desire of someone who's obsessed to, say, drive across Tokyo to try a new Ramen noodle place 'cause that's what they do, they get obsessed with it.

Facts are irrelevant. What matters is what the consumer believes.

How do I dance with the fear? Fear is not the enemy. Paralysis is the enemy.

Viewing the web as a platform for generosity is very different than seeing an opportunity to turn it into an ATM machine.

In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.

The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.