The biggest challenge [making Pineapple Express] was that we had a comedy budget. We really got excited the more we got into the development of it about blowing stuff up and having shoot outs. That stuff costs money.
Seth RogenIt was amazing how much their [Seth Rogen, Evan Goldberg, Shauna Robertson] process seemed familiar to me, translating that into the work that I had done and giving actors a lot of freedom and doing a lot of improvisation and a total respect and collaboration with all the department heads and all the crews, and just really making it an enjoyable industry rather than just clocking in and doing a job which a lot of movies are.
Seth Rogen