Games have grown and developed from this limited in-the-box experience to something that's everywhere now. Interactive content is all around us, networked, ready. This is something I've been hoping for throughout my career.
Shigeru MiyamotoTo create a new standard, you have to be up for that challenge and really enjoy it.
Shigeru MiyamotoThe obvious objective of video games is to entertain people by surprising them with new experiences.
Shigeru MiyamotoI don't let Mario appear in just any kind of game. Mario could not appear in Zelda games. They are two distinct game worlds.
Shigeru MiyamotoEntertainment companies always have to stay on the edge of trying to catch that certain thing that will grab people's attention. And that thing is always changing. Nintendo has been doing this for a long, long time. Originally, we weren't even a video game company, but we were still an entertainment company. So I can't say what that next thing is, but I can say, at Nintendo we're trying to create new ways to play.
Shigeru Miyamoto