[T]aking the Third into account does not bring us into the position of pragmatic consideration, of comparing different Others; the task is rather to learn to distinguish between false conflicts and the true conflict. For example, today's conflict between Western liberalism and religious fundamentalism is a false one, since it is based on the exclusion of the third term which is its truth: the Leftist emancipatory position.
Slavoj ŽižekA typical guy who buys organic food doesn't really buy it in order to be healthy; he buys it to regain a kind of solidarity as the one who really cares about nature. He buys a certain ideological stance.
Slavoj ŽižekIdeology is a certain unique experience of the universe and your place in it, to put it in standard terms, which serves the production of the existing power relations and blah blah blah.
Slavoj ŽižekOften, the worst way to become prisoner of a system is to have a dream that things may turn better, there is always the possibility of change. Because it is precisely this secret dream that keeps you enslaved to the system.
Slavoj ŽižekWhat is the Absolute? Something that appears to us in fleeting experiences--say, through the gentle smile of a beautiful woman, or even through the warm caring smile of a person who may otherwise seem ugly and rude. In such miraculous but extremely fragile moments, another dimension transpires through our reality. As such, the Absolute is easily corroded;it slips all too easily through our fingers and must be handled as carefully as a butterfly
Slavoj ŽižekOn the information sheet in a New York hotel, I recently read: 'Dear guest! To guarantee that you will fully enjoy your stay with us, this hotel is totally smoke-free. For any infringement of this regulation, you will be charged $200.' The beauty of this formulation, taken literally, is that you are to be punished for refusing to fully enjoy your stay.
Slavoj Žižek