I was first drawn to active wear because I enjoy working out, and it's very important in this day in age. I really felt women were getting the tail end of the design in active wear; not getting the technology or design we deserved. It was reserved for men. We were getting the leftover work from the sports design houses.
Stella McCartneyYou feel like everyone hates you if you've got a good life, now I feel maybe it's allowed because I've had my share of sadness.
Stella McCartneyThe consumption of animals - whether you're wearing them or eating them - is extraordinarily damaging to the planet. There are over a billion animals killed a year for food, half of which don't even get eaten. And there's over 50 million animals killed just for fashion.
Stella McCartneyRunning is a huge category for us. To be able to run to work and have lightweight, breathable, windproof materials you can chuck in your bag that work on technical level but also on a lifestyle level are really important to me. I work out - and I think most people do - and I want to encourage women and inspire them in a way that fits in with their lifestyle.
Stella McCartney