A product is something made in a factory; a brand is something that is bought by the customer. A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless.

Write with the door closed, rewrite with the door open.

Guys, gals, now hear this: No one wants to take away your hunting rifles. No one wants to take away your shotguns. No one wants to take away your revolvers, and no one wants to take away your automatic pistols, as long as said pistols hold no more than ten rounds. If you can't kill a home invader (or your wife, up in the middle of the night to get a snack from the fridge) with ten shots, you need to go back to the local shooting range.

I have always felt a little bit uncomfortable with question [why I'm write these stories]. It's not a question that you would ask a guy that writes detective stories or the guy that writes mystery stories, or westerns, or whatever. But it is asked of the writer of horror stories because it seems that there is something nasty about our love for horror stories, or boogies, ghosts and goblins, demons and devils.

As we get older, our fears, in some way, sharpen and become more personal, because we can no longer - let's say take a book like "It" or maybe "Christine," and say these are make-believe fears.

I like to hang out clothes on windy days. Sometimes that's all I feel like. A sheet on a line.

The writer must have a good imagination to begin with, but the imagination has to be muscular, which means it must be exercised in a disciplined way, day in and day out, by writing, failing, succeeding and revising.