It's rare that you see an artist in his 30s or 40s able to really contribute something amazing. Of course, there are some people who are innately curious, forever little kids in their awe of life, but they're rare.

Bottom line is, I didn't return to Apple to make a fortune. I've been very lucky in my life and already have one. When I was 25, my net worth was $100 million or so. I decided then that I wasn't going to let it ruin my life. There's no way you could ever spend it all, and I don't view wealth as something that validates my intelligence.

We did not enter the search business. Google entered the phone business. Make no mistake they want to kill the iPhone. We won't let them.

When the sales guys run the company, the product guys do not matter so much, and a lot of them just turn off.

We believe people with Passion CAN change the World for the Better." -Steve Jobs

‎Experts are clueless.

We made the buttons on the screen look so good you'll want to lick them.