Woz is living his own life now. He hasn't been around Apple for about five years. But what he did will go down in history.

It was one of those sort of apocalyptic moments. I remember within ten minutes of seeing the graphical user interface stuff, just knowing that every computer would work this way someday. It was so obvious once you saw it. It didn't require tremendous intellect. It was so clear.

A brand is simply trust.

I want to put a ding in the universe.

My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.

What we're doing here will send a giant ripple through the universe.

You're already naked. There is no reason not to follow your heart.