Right now the producers of 'Modern Family' have no idea how many people watch our show each week on all platforms, and nobody seems to want to tell us. If a disproportionate number of any show's viewers watch in alternative ways, then, under the current system, that show may not appear to be as strong as it actually is.
Steven LevitanI think that people with differing points of view find common ground in 'Modern Family' is very flattering, and I'm appreciative of that.
Steven LevitanWith drama, especially, it seems like the bigger the budgets and the edgier the characters, the more interesting they are. We're very lucky because 'Modern Family' wouldn't fit on cable: they'd want us to push it more and be edgier and turn it into something that it's not.
Steven LevitanSome estimate Hulu IPO could bring in $2 billion. What will the content providers get? Zero. What is Hulu without content? An empty jukebox.
Steven Levitan