I went back to the factories that I worked with at Jimmy Choo because they don't work for Jimmy Choo exclusively.

A magazine feature can reach hundreds of thousands of potential customers for a fashion brand. The way to reach a billion? Dress the actresses competing for attention at a highly televised event.

When someone asks about a career in fashion, I say start at the bottom. If you want to start a business, you have to know it from the ground up.

[My consumer] is a combination of people who would have shopped with me when I was at Jimmy Choo and then also because of price point, there is a broader audience now that we can reach.

I'm really hoping just to keep building on what we're doing. You have to build your core business first which is really important.

I often get the question from people, "well how can you sell luxury at that price?" What I'm explaining to everyone is I'm still paying the same factory cost as I paid when they were $800. I pay the same as my competitors who are in the luxury space pay, I just don't mark them up as much because I haven't put them in a wholesale channel. I don't have to put that extra margin on them.

Men always look smart in a well-fitted, tailored suit. Conversely, they can be incredibly handsome in jeans combined with a cashmere jumper or a beaten-up leather jacket or even just a cotton T-shirt.