I went back to the factories that I worked with at Jimmy Choo because they don't work for Jimmy Choo exclusively.

A magazine feature can reach hundreds of thousands of potential customers for a fashion brand. The way to reach a billion? Dress the actresses competing for attention at a highly televised event.

If a woman gets tough in negotiations, she's difficult, whereas a man would be considered a brilliant businessman.

It felt like strappy sandals were looking really old lady-ish; really dated and not cool.

Men always look smart in a well-fitted, tailored suit. Conversely, they can be incredibly handsome in jeans combined with a cashmere jumper or a beaten-up leather jacket or even just a cotton T-shirt.

The next few years is really going to be focused on shoes.

I went back to the factories that I worked with at Jimmy Choo because they don't work for Jimmy Choo exclusively.