I do not in fact use many puns. Certainly there are far fewer than people believe. But I suspect the ones I do occasionally use tend to hang around in people's memories for a while.
Terry PratchettPoetic simile was strictly limited to statements like 'his mighty steed was as fleet as the wind on a fairly calm day, say about Force Three,' and any loose talk about a beloved having a face that launched a thousand ships would have to be backed by evidence that the object of desire did indeed look like a bottle of champagne.
Terry PratchettYou're not allowed to call them dinosaurs any more," said Yo-less. "It's speciesist. You have to call them pre-petroleum persons.
Terry PratchettI donโt see why it matters what is written. Not when itโs about people. It can always be crossed out.
Terry PratchettNight poured over the desert. It came suddenly, in purple. In the clear air, the stars drilled down out of the sky, reminding any thoughtful watcher that it is in the deserts and high places that religions are generated. When men see nothing but bottomless infinity over their heads they have always had a driving and desperate urge to find someone to put in the way.
Terry Pratchett