Doing the unrealistic is easier than doing the realistic.
Awareness, even at a subconscious level, beats fancy checklists without it, track or you will fail.
To make a bestseller, there are more customers than just your customers: Selling to the end-user is just one piece of the puzzle. In my case, I needed to first sell myself to the publisher to get marketing support and national retail distribution.
Lack of time is actually lack of priorities.
I'm not a fan of idleness, except in small doses.
People who avoid all criticism fail. It's destructive criticism we need to avoid, not criticism in all forms.