In 1970, Los Angeles became the first place where the total acreage used for roads and parking exceeded the amount of space given over to habitation.

The only important thing about design is how it relates to people.

There are professions more harmful than industrial design but only a few of them

Design must be an innovative, highly creative, cross-disciplinary tool responsive to the needs of men. It must be more research-oriented, and we must stop defiling the earth itself with poorly-designed objects and structures.

Design, if it is to be ecologically responsible and socially responsive, must be revolutionary and radical.

Advertising design, in persuading people to buy things they don`t need, with money they don`t have, in order to impress others who don`t care, is probably the phoniest field in existence today.

If design is to be ecologically responsible, it must be independent of concern for the gross national product.