I do think the standards of the media have dropped to an all-time low in terms of credibility.
One of the problems with the Internet is that a lot of times it is inaccurate.
Shawn Michaels - the greatest WWE champion of all time!
I understand the common man because I understand me in that regard at least.
You need to surround yourself with quality human beings that are intelligent and have a vision.
Giving it to the audience is probably the easiest thing. Finding out what they truly want is probably the most difficult.