I've asked Jobs why he didn't get an operation then and he said, 'I didn't want my body to be opened... I didn't want to be violated in that way.'

Picasso had a saying - 'good artists copy, great artists steal' - and we have always been shameless about stealing great ideas.

for Steve, less is always more, simpler is always better. Therefore, if you can build a glass box with fewer elements, it’s better, it’s simpler, and it’s at the forefront of technology. That’s where Steve likes to be, in both his products and his stores.

Good telling of human stories is the best way to keep the Internet and World Wide Web from becoming a waste vastland.

One of the strongest motives that leads men to art and science is escape from everyday life with its painful crudity and hopeless dreariness. Such men make this cosmos and its construction the pivot of their emotional life, in order to find the peace and security which they cannot find in the narrow whirlpool of personal experience.

I think Leonardo da Vinci teaches us the value of both being focused on things that fascinate us but also, at times, being distracted and deciding to pursue some shiny new idea that you happen to stumble upon. Balancing intense focus with being interested in a whole lot of different things is something that we have to do in the Internet age.

...never let a passion for the perfect take precedence over pragmatism.